Privacy Policy

This Privacy Policy explains how we collect, use, and share your personal information when you visit or place an order on our website (the "Site").

INFORMATION WE COLLECT

When you visit our Site, we automatically gather certain data about your device — such as your browser type, IP address, time zone, and cookies stored on your device. We also track which pages or products you view, how you arrived at our Site, and how you interact with it. We refer to this as "Device Information".

We collect Device Information through:

  • Cookies — small data files placed on your device, often containing an anonymous identifier. To learn more or disable cookies, visit http://www.allaboutcookies.org.
  • Log files — records of activity on the Site, including IP address, browser type, internet provider, referring/exit pages, and timestamps.
  • Web beacons, tags, and pixels — electronic files used to monitor how you browse the Site.

When you make or attempt to make a purchase, we also collect your name, billing and shipping address, payment details (including card numbers), email address, and phone number. We call this "Order Information".

Together, "Device Information" and "Order Information" make up what we refer to as "Personal Information" throughout this Policy.


HOW WE USE YOUR INFORMATION

We use Order Information to process and fulfil your purchases — handling payments, organising shipping, and sending confirmations or invoices. We may also use it to:

  • Communicate with you regarding your orders or enquiries;
  • Review orders for signs of fraud or risk;
  • Send you relevant updates about our products or promotions, where you have opted in.

Device Information helps us detect potential fraud (particularly via IP address) and improve the overall experience on our Site — for example, by analysing browsing behaviour and measuring the effectiveness of our marketing.

SHARING YOUR INFORMATION

We may share your Personal Information with trusted third-party service providers who assist us in running the Site and fulfilling orders. For instance, we use Shopify to power our online store — you can review Shopify's privacy practices at https://www.shopify.com/legal/privacy. We also use Google Analytics to better understand our visitors — more details are available at https://www.google.com/intl/en/policies/privacy/. You may opt out of Google Analytics at https://tools.google.com/dlpage/gaoptout.

We may also disclose your information where required by law, in response to legal requests such as a subpoena or court order, or to protect our legal rights.


DO NOT TRACK

Please be aware that we do not change our data collection or usage practices in response to Do Not Track signals from your browser.



YOUR RIGHTS

If you are based in the European Economic Area, you have the right to access, correct, update, or request deletion of the personal information we hold about you. To exercise any of these rights, please reach out to us using the contact details below.

Please also note that if you are an EEA resident, your information may be transferred to and processed in countries outside Europe, including Canada and the United States, as part of fulfilling your order or our legitimate business operations.

DATA RETENTION

Order Information is retained for as long as necessary to maintain records of your purchase, unless you request that we delete it sooner.

CHANGES TO THIS POLICY

We may update this Privacy Policy periodically to reflect changes in our practices, legal requirements, or for other operational reasons. We encourage you to review this page from time to time.

CONTACT US

If you have any questions about this Privacy Policy, would like to make a request regarding your data, or wish to submit a complaint, please get in touch with us by email:

mylingerieeee@gmail.com